Every year, when Halloween candy hits shelves, parents everywhere swipe treats from the candy stash – whether that's from their stockpile of sweets leading up to the big night or from their kids' hard-earned trick-or-treat loot. Today, Klondike® & Breyers® announced a new program to bring parents frozen treats loaded with REESE'S Peanut Butter Cup pieces that will satisfy their candy sweet tooth and make it easier than ever to avoid dipping into the Halloween candy – all they need to do is purchase Klondike & Breyers REESE'S frozen treats and "confess" to their past sweets swiping to claim a limited time buy-one-get-one FREE (BOGO) offer!
Throughout the month of October, when the urge to sneak into the candy stash kicks in, parents text "Confess" to 64827 to claim their BOGO offer good for Klondike REESE'S Bars & Breyers REESE'S 48 oz. frozen treats. Once parents "confess," they'll follow a few quick and easy redemption instructions to get their instant offer faster than they can say "boo!" *
"We know that REESE'S Peanut Butter Cups are a Halloween hot commodity for the entire family," says Russel Lilly, Vice President, Unilever Ice Cream USA. "That's why we're stocking freezers with an adult stash of our loaded REESE'S products from Klondike & Breyers and offering this buy-one-get-one coupon for Klondike & Breyers REESE'S frozen treats all month long."
Leading up to Halloween night, Klondike REESE'S and Breyers REESE'S ambassadors will take to Instagram to confess their confidential past Halloween candy swiping stories in solidarity with all those at home. Followers will have the chance to confess themselves and easily claim via the influencers Instagram posts that will link directly to the Klondike & Breyers REESE'S frozen treats BOGO offer.
While parents are stocking up on candy for trick-or-treaters, they can make a pit stop at the freezer aisle for their Klondike and Breyers. Klondike REESE'S Bars are available in a 6-pack for a suggested retail price of $3.29 at major retailers nationwide, and Breyers REESE'S Peanut Butter 48 oz., Breyers REESE'S Chocolate 48 oz., and Breyers REESE'S & REESE'S PIECES 2-in-1 48 oz. tubs are available for a suggested retail price of $3.99 at major retailers
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